Travel in East Asia & meet the iconic Japanese brand Muji
TravelSimply2021-08-10T20:57:52+00:00Muji’s recent financial performance is declining. Though Muji has achieved huge success over the years, COVID-19 has made its business in the United States fundamentally struggle. Lung (2020) points out that Muji’s US operations recently filed for bankruptcy due to the pandemic. Further analysis reveals that Muji’s stores have been struggling since March 2020 because of COVID-19. This retailer cannot afford its high rent as well as other costs; consequently, it is hard for Muji to survive in the United States. What actually happened? Truthfully, Muji had struggled even before the pandemic because the rental prices in key landmarks and locations [...]