Why do people go shopping during international trips?

2020-12-16T15:08:41+00:00

For many international travellers, buying a luxury handbag is not something uncommon: perhaps just as common as buying a T-shirt at Target. While the appeal of luxury goods is obvious – the leather is soft; the logo is flashy – the price tag can be off-putting. Unless you have a good job with a high salary, buying luxury consumer goods can create a financial burden. Yet studies have revealed that humans do not always act rationally. Many consumers who buy luxury goods are not in a financial position to be able to afford luxury goods. The proof of this may be [...]